Iot- the biggest security threat for everything

At some point, people will balk at this loss of privacy, and that point is arriving quickly. In our latest  we learned that 36% of respondents www.avg.com/activation  reported online privacy www.avg.com/activate and security concerns; 27% said privacy and security Install Avg With License Number activation concerns prevent them from using apps; and 47% said they’d pay extra for avg.com/retail    a privacy-friendly app that guaranteed the data it collected would not be shared.

Contrast this sentiment of consumer concern with the Wild West atmosphere of the IoT. Companies are engaged in a massive www.avg.com/activation , frenetic avg.com/retail    land grab in which access to the IoT and freedom to innovate are avg.com/activation the prevailing values. In the Wild West, there was no principle of “privacy,” and even the idea of “security” as a human right was barely Install Avg With License Number activation supported, depending on www.avg.com/activate the whims of the local sheriff.

The IoT is similar, with speed, freedom and avg.com/retail    access as the chief values prioritized among hardware manufacturers www.avg.com/activation  and software companies. Everyone wants a piece of the IoT, but Install Avg With License Number activation few are looking beyond their  avg.com/activation own homestead, to see what’s happening across the industry and to www.avg.com/activate seek ways to ensure that the IoT remains a viable platform to deliver goods and services.

Now we’re faced with two roads—speed and trust—and they diverge. The road of speed is what we’ve been on— www.avg.com/activate fast-paced innovation avg.com/activation and growth in the IoT, which in itself has produced some pretty exciting technology.  avg.com/retail   However, on this Install Avg With License Number activation road www.avg.com/activation  we also find a lot of potholes and bad guys—ranging from legitimate commercial concerns that are inadvertently weakening the security of the IoT to learn more about consumers to full-fledged criminals who hack into systems to fulfil their desire for money and power.

In addition to direct breaches to secure credit card information, these criminals buy and sell intellectual www.avg.com/activation  property and private information avg.com/retail   —for example, information exploited from the Ashley www.avg.com/activate Madison attack that avg.com/activation can be used to blackmail targets. Health data is the next major target.

On the road of trust, it’s slower-going avg.com/activation. Building the IoT sustainably requires industrywide participation and agreement  www.avg.com/activation  upon standards. Companies will need to realize Install Avg With License Number activation that they’re only as strong as the ecosystem they’re a part of avg.com/retail   , and that’s a tough mindset to adopt when you’re eagerly seeking  www.avg.com/activate a competitive advantage over everyone who crosses your path.

This week I addressed an audience at CES’s first-ever Cybersecurity Forum on this very topic. If attendees got only www.avg.com/activate one thing from that talk, I hope it was that it’s up to us, the industry www.avg.com/activation , to make the Internet of Things private and secure avg.com/retail   , and that will require Install Avg With License Number activation a level of inquiry and accountability that avg.com/activation we’re not accustomed to.

If you’re a device avg.com/activation manufacturer or a software www.avg.com/activation  provider, think bigger and broader. Participate in standards groups www.avg.com/activate; help define policies Install Avg With License Number activation and start being avg.com/retail    part of a smart framework of the next-gen IoT.